ALBUQUERQUE, N.M. — Albuquerque is embarking on a $1 million campaign to promote the city as a great place to live and base a business.

The Albuquerque Journal ( ) reports that local and New York-based firms will handle the campaign funded from the city’s economic-development account.

Mayor Richard Berry says the city is trying to spread the message that Albuquerque is a suitable place for entrepreneurship, investment and business development.

The campaign will use traditional and social media and Berry says it’ll highlight such strengths as the city’s proximity to national laboratories and the area’s natural beauty.

VIAThe Associated Press
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